After weeks (months in fact!) of laborious preparations we can finally present you our new website. So.. you’re looking at it! We are all perfectionists so it was pretty hard and time consuming to get the perfect shape of this brainchild. Eventually we love the new looks and are very grateful to everybody who helped us along the way!
After long discussions with Ela and wireframes delivered by Pawel, the final graphic design was created by our super-talented designer Asia. Next, Ela was responsible for usability consulting and entire copy-writing. Finally, the site was implemented (front and back-end) by our Ruby devs: Dominik and Marcin.
In effect, Applicake website is easy to navigate, visually beautiful and highly usable. Soon we’re going to share some of the initial drafts that have not been used – to show you how much work we put in and how hard was it to pick the final design. What can I add here? Patience pays off. We hope you like the new Applicake website as much as we do 
From the left: Asia, Pawel, Ela, Dominik, Marcin
I loved the pink wireframes…